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The Customer Focused Organization: Critical Steps in Achieving and Sustaining Focus

By: SPC Patterns Consulting

Lagos State, Nigeria

20 - 24 May, 2013  5 days

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Organizations that focused on their customers consistently outperform their competition. These companies carefully segment their target customers and deliver an outstanding customer experience. To the extent to which an organization can understand its customer is to the extent it can deliver outstanding sales. This program will develop key steps an organization takes beginning with a clear definition of the customer focus end state the development of a marketing strategy. The program also discusses various change methods contingent on the company’s starting point and the mind –set of its senior management.

Institute of Management, (Chartered), Management House, Plot 22, Idowu Taylor Street, Victoria Island, P.O. Box 2557, Lagos, Nigeria. May 20 - 24 May, 2013
Members: NGN 105,000.00, Non members: NGN 115,000.00
(Convert Currency)

01-4617148, 2705282, 2705283, 2705367