The Creative Writing stream
The Creative Writing stream is a practical course and will run principally in a workshop format. It will deal with the nature of creativity and creative writing as well as explore ways that lead to the generation of ideas, the development of story lines and storyboarding, the development of character and atmosphere as well as thematic development.
The Business and Economic Writing stream
The Business and Economic Writing stream will provide adequate education in the requisites of business and economic reporting, and participants will develop skills to understand the discourse of corporate governance, financial markets, equity, privatization, and a wide range of macro and micro economic issues, as well as business practices. This stream will also highlight the creative trend of persuasive business communication with the use of the new informative technologies and tools to transform the stiffness in written communication.
The Reporting for the Media stream
The Reporting for the Media stream will focus on the essentials of reporting and will consider the various forms of reports. Participants will learn how to develop a creative sense for news and how to put together an effective story structure. The identification of angles, the targeting of readers and the planning of interviews are other topics that this stream will deal with.