Do you have competitors breathing down your neck? Does your competitive intelligence run smoothly in the enterprise? How good are you compared to your competitors? How would you learn what your competitors are doing to increase new business? How would you safeguard and protect your information to secure your organization against market threats and changes? The Institute of Business Development (IBD) has provided an opportunity for you to answers positively to the above questions through his COMPETITIVE INTELLIGENCE: MASTER CLASS COURSE PROGRAMME
Training Objectives: As a result of this training, participants will be able to: Acquire the right information needed for strategic decision making, Transform key information into bottom-line results through effective execution of intelligence processes, Benchmark against successful case studies and real-life examples to prepare your organization for the future, Learn what your competitors are doing to increase new business, and Safeguard and protect his information to secure his organization against market threats and changes.
Who should attend? • Chief Executives Officers • Chief Operating Officers • Heads of Strategic Business Units • General Managers • Senior Managers in addition to Executives in marketing, Sales • Business Development and Business Intelligence.