International Marketing Programme
By: INSEAD Executive Education
Apr 28 - 02 May, 2014
INSEAD’s International Marketing Programme is an intensive five-day programme designed to sharpen your marketing skills in designing, organising, executing and evaluating marketing activities in this complex and constantly altering global environment. Whilst studying the key strategic elements of the marketing process, you will explore today’s big marketing challenges including the impact of social media on brand management, low-price competition and market commoditization.
Venue: Fontainebleau, France