Managing Distribution Channels Effectively
By: Remoik Nigeria Limited
Lagos State, Nigeria
Feb 20 - 22 Feb, 2014
A poorly designed or executed distribution channel strategy can create conflict, inefficiency and disruption up and down the line. In this intensive program, some of the most highly regarded authorities in the field will show you how to design, develop, maintain and manage productive channel relationships to create sustainable competitive advantage. You’ll learn how to use a proven framework to unite marketing and sales efforts for the benefit of all, regardless of your business model or channel dynamics: consumer goods and services companies selling through wholesalers and retailers; business-to-business firms working through independent distributors and sales representatives; retailers seeking to improve efficiency in an increasingly competitive marketplace; or intermediaries seeking to preserve their role in an increasingly fluid channel structure.
Venue: REMOIK NIG LTD. 70B, Olorunlogbon Street, Anthony Village, Lagos, Nigeria