Traditional distribution channels are indeed changing. As organizations move from mass production and mass distribution to mass customization, creative approaches are needed in the management of warehousing and distribution. The challenge is always present, because different customers may demand different levels of service. Demand often cannot be forecasted, especially if one must deliver customized products exactly where the customer needs them. During the class, you will have the chance to develop your own action plan so you can put the training to work for you right away. Furthermore, you will soon see how the time-tested techniques from stores operations and inventory management can be used successfully on the job to strengthen the relationship between the overall organization and your Stores operations.