E-mail marketing is a cost-effective and highly engaging part of the digital marketing mix. It is also one of the most challenging due to the issues of spam, changes in user interactions with e-mail, mobile usage for e-mail and the fast changing digital environment. This course offers an advanced and practical guide to getting the most from e-mail campaigns using the latest techniques and tools.
|Ostra Hall & Hotel, off Otunba Jobi Fele Way,
Opposite NNPC Gas Station, Alausa, Ikeja, Lagos
||Sep 01 - 02 Sep, 2015
08068933608, 080291704916, 0805136594, 08184727337
Abiola Abimbola Kabiru (MBA) – Managing Partner, SDG Consult Ltd. Abiola is seasoned IT Consultant with over 12 years experience. He holds a B.Sc (Hons) from University of Ilorin, Kwara State, PGD Computer Science from Lagos State University and Master of Business Administration (MBA) from University of Lagos. He is a Project Management Pro (PMP), Digital Marketing Professional, Google Partner, Oracle Certified Professional. A member of NIS and Fellow of POTMAN. Mr. Abiola has worked with a number of Multinational firms in the International Trade, Finance, ICT Industries. He is an author and an accomplished entrepreneur with strong passion for eBusiness Development and Digital Marketing. He will bring his experience to bear on this programme.