Nigerian Seminars and Trainings

Search all upcoming seminars, conferences, short management courses and training in Nigeria and around the World

business logo

Customer Relationship Management - Lagos

By: Reenel Associates

Lagos State, Nigeria

02 - 04 Jun, 2015  3 days

Follow Event

  

By the end of the program, participants will be able to:

  • Understand why Customer Relationship Management (CRM) is essential for attracting, retaining and growing loyal customers.
  •  Determine the uses and objectives of a CRM system.
  •  Recognize best practices in implementing a CRM strategy.
  •  Apply CRM for improving marketing, sales, customer service, and customer contact.
  •  Use Social CRM to drive collaboration among salespeople to increase their effectiveness.

Who should attend?

Relationship managers, marketing managers, sales and customer care managers and supervisors, and senior sales and customer service staff.

Program Outline:

  • Definitions
  • Defining CRM
  • Importance of CRM to Companies
  • Customer Loyalty and Optimizing Customer Experience
  • CRM and Business Intelligence
  • CRM Mistakes
  • Why CRM is Hard?
  • Where Does CRM Fit?
  • CRM in Marketing
  • Relationship and One-to-One Marketing
Lagos Jun 02 - 04 Jun, 2015
NGN170,000.00
(Convert Currency)

08053338830; 08135880772

Related Courses
Advanced Maintenance Management Course Advanced Maintenance Management Course

3 days, 17 - 19 Jun, 2019 

2019-06-17 12:06:00
Abuja FCT, Nigeria

Reenel Associates

To survive in today’s world of 'lean and mean' operations, we cannot wait for breakdowns. As a matter of fact, we should make responding to breakdowns the exception in our daily ...

Tendering Procedures and Bid Evaluation Course Tendering Procedures and Bid Evaluation Course

3 days, 18 - 20 Mar, 2019 

2019-03-18 12:03:00
Abuja FCT, Nigeria

Reenel Associates

The overall aim of this course is to provide participants with the knowledge, concepts and skills needed to perform all tendering process tasks and activities. The course covers each step of the ...

High Performance Teams Course High Performance Teams Course

3 days, 03 - 05 Jun, 2019 

2019-06-03 12:06:00
Abuja FCT, Nigeria

Reenel Associates

Even the best laid plans and strategies can fail if the team driving the plan is not well developed. Developing high performing teams takes time, effort and a deep understanding of the dynamics of ...

Cost  Analysis and Control Course Cost Analysis and Control Course
On going

5 days, 18 - 22 Feb, 2019 

2019-02-18 12:02:00
Lagos State, Nigeria

Reenel Associates

Cost management is an important topic in accounting and finance. Its effects stretch to all departments and impacts the organization's financial position. Cost management covers a lot of cost ...