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Telemarketing - Using the Telephone as a Sales Tool

By: Allied Educational Resources Ltd.

Lagos State, Nigeria

30 - 30 Jun, 2015 

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Virtually everybody in sales today sells over the phone at least part of the time. Perhaps it is time for you to evaluate how you use the telephone and where it fits into your sales and marketing mix. This course will show you how the telephone can supplement, enhance, and sometimes replace other means of marketing and selling, and how this personal approach can dramatically increase your sales success. We will also talk about how to hone your communication skills, your ability to persuade, and techniques to personalize each sales call.

Learning Objectives

  • Build trust and respect with customers and colleagues
  • Warm up your sales approach to improve success with cold calling
  • Identify ways to make a positive impression
  • Identify negotiation strategies that will make you a stronger seller
  • Create a script to maximize your efficiency on the phone
  • Learn what to say and what to ask to create interest, handle objections, and close the sale

Course Outline

Course Overview

  • Pre-Assignment Review
  • Verbal Communication
  • Being Yourself and Sounding Your Best
  • A Service Image
  • To Serve and Delight
  • What You Say and What it means
  • Planning the Ideal Answer
  • Exceptional Things about Telephone Sales
  • Building Trust
  • It’s More Than Just a Phase
  • Phases of Negotiation
  • Types of Negotiation
  • Communication Essentials
  • Active Listening Skills
  • Ten Ingredients for Good Communication
  • Asking Good Questions
  • Developing Your Script
  • The Basic Script
  • Sample Script
  • Making the Script Yours
  • Pre-Call Planning
  • Phone Tag and Call Backs
  • Following Up
  • Closing the Sale
  • Personal Action Plan
  • Recommended Reading List
  • Post-Course Assessment
45 Lagos street, Ebutte-Metta, Yaba, Lagos. Jun 30 - 30 Jun, 2015

07081901320

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