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Sales and Marketing Program

By: KXW Services Limited  

Rivers State, Nigeria

06 - 09 Oct, 2015  4 days

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Success in business depends largely on the effectiveness of its marketing and sales team. This course, Sales and Marketing Management is designed to give a broad understanding of marketing as well as selling skills and techniques which are essential for successful business. This course is for anyone interested in making impact in marketing on every part of the business.

Course Outline

  • Understand the role of marketing in business
  • Positioning your product/service
  • Demonstrate knowledge of the marketing environment and the role of marketing research Recognise buyer behaviour in the consumer and business market
  • Manage the 4 Ps - product, price, promotion and place (distribution)
  • Understand the role and function of marketing within the sales environment
  • Explain the difference between selling and marketing
  • Understand prospecting
  • Handle sales objections
132b Fiddil Avenue, Off Ordinance Road, Trans Amadi, Port Harcourt Oct 06 - 09 Oct, 2015
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