Nigerian Seminars and Trainings

Search conferences, training, seminars, courses and workshops in Nigeria and around the world

business logo

Aggressive Market Penetration: Battles for Market Share

By: Tom Associates Training  

Lagos State, Nigeria

16 - 19 Feb, 2016  4 days

Follow Event

  

NGN 136,500

A four-day sales and marketing training on intense and offensive market drive.  With speed, the sales and marketing persons must:

  • Generate awareness for the company’s products
  • Achieve visibility in trade and outlets - wholesalers and distributors, retailers
  • Maximize volume delivery and achieve company’s objectives fast
  • Grow market share for the brands.

Broad Competencies Addressed

  • Initiate more contacts and form strong relationships.
  • Qualify prospects by performing analysis on what, when, and under what conditions they will buy.
  • Effectively apply sales literature, promotions, tactics and offers for specific new transactions with individual prospects.
  • Influence sales outlets by building value and encourage them to believe in the company’s brands.
  • Effectively manage resistance from difficult prospects so as to make successful sales.

Course Contents

Day One

  • Personal Selling Skills
  • Implementing the Sales Strategy
  • Developing the Major Accounts

Day Two

  • Outlets Management
  • Relationship Management Competencies

Day Three

  • Rules of Commercial Negotiation
  • Common Negotiation Tactics

Day Four

  • Merchandising
  • “Brain Sell”
5/7 Alade Lawal Street, Opposite Divisional Police Station, Off Ikorodu Road, Anthony, Lagos. Registration: 8.30 - 9.00 a.m. Class Session: 9.00 - 4.00 p.m. Feb 16 - 19 Feb, 2016
NGN 136,500.00(VAT Inclusive)
(Convert Currency)

08033019120

Discount of 5% to 3-4 participants from same organization. Discount of 10% to 5 or more participants from same organization.
Related Courses
Powerful Leadership Communication and Influence Management Powerful Leadership Communication and Influence Management

5 days, 13 - 17 Aug, 2018 

2018-08-13 12:08:00
State, Nigeria

Tom Associates Training

Powerful communication is the key to effective leadership. This is a five-day practical ways for workplace communication in a variety of ways that senior officials should master if they plan to ...

Management Development for Personal Assistants and Senior Secretaries Management Development for Personal Assistants and Senior Secretaries
On going

5 days, 19 - 23 Feb, 2018 

2018-02-19 12:02:00
Lagos State, Nigeria

Tom Associates Training

This course will take the PAs and Senior Secretaries through some thought process that focuses on the style and work culture which characterizes the managers they work with. The jobs of Personal ...

Intenal Audit Course Intenal Audit Course

4 days, 11 - 14 Dec, 2018 

2018-12-11 12:12:00
Lagos State, Nigeria

Tom Associates Training

Course Contents DAY ONE Review and Appraisal of Operations  Compliance with policies, plans and procedures Safeguard of assets Detection and prevention of frauds Economical and efficient use of ...

Protocol, Public Relations and Event Management Protocol, Public Relations and Event Management

5 days, 07 - 11 May, 2018 

2018-05-07 12:05:00
Lagos State, Nigeria

Tom Associates Training

The objectives of this Course Protocol, Public Relations and Event Management inckudes: Arrange and provide protocol services including logistics requirements. Organise travel preparations and ...