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Professional Selling - The Foundation Skills

By: Budding Heights Development Company

Lagos State, Nigeria

04 - 06 Jul, 2016  3 days

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NGN 80,000

This  training course will expose participants to:

  • How a business attains top-of-the-mind visibility in trade and outlets
  • How to push feverishly to maximize volume sales and achieve the organization’s objectives
  • How sales efforts grow market share
  • Merchandising techniques that ensure the brands are available and effectively presented on shelf for purchase
  • Maximizing on-shelf availability and product visibility
  • Effective product placement
  • Adequate stocking at all times

Course Benefits

  • Initiate more outlet contacts and form strong relationships
  • Techniques of analyzing what, when, and under what conditions customers and consumers buy
  • Sales promotion tactics and offers that build up volume transactions
  • How to influence wholesalers and owners of retail outlets by building value that encourages them to believe in the organization’s brands
  • How to effectively manage resistance from difficult prospects so as to make successful sales

Course Features

  • The Salesperson
  • Basic skills
  • Personal attitudes
  • Personal appearance
  • Vehicle appearance
  • Competition
  • Wholesaler/retail outlet economic conditions
  • Physical enablers and limitations
  • Essential Selling Skills
  • Gaining attention
  • Explaining benefits
  • Anticipating and overcoming objections
  • Closing the sale
  • Promoting buying habits
  • Promoting consuming habits
  • Profit expectations
  • Outlets Sales Model
  • Know the customers
  • Know the consumers
  • Analyze traffic
Best Western Starfire Hotel, 128 Joel Ogunnaike Street, GRA Ikeja, Lagos Jul 04 - 06 Jul, 2016
NGN 80,000.00
(Convert Currency)

+234 810 495 1079, +234 701 881 7970