Managing the Marketing Process: (Strategic Marketing Management Workshop)
By: Human Capital Associates
Lagos State, Nigeria
Feb 09 - 12 Feb, 2016
Marketing has become the soul of every business organization and concerned managers and executives need to review and upgrade their professional skills. This training workshop will deal with issues and techniques relating to planning, implementation and control phases of the marketing process, the kind of issues marketing strategists face in organizations in achieving growth and success in the marketing place.
Facilitators: Aderemi F. Adewale – B.Sc., M.Sc., MBA (Marketing) – An experienced marketing management practitioner with over two decades of post graduation work practice. Mr. Adewale worked with McGraw-Hill Book Co. USA as the Academic Sales Representative for West Africa. He later joined The Boot Company Nig. Ltd. which later changed her name to (BCN PLC) as Area Sales Manager for West and North and he rose to become the General Manager and Chief Executive Officer of the company. Mr. Adewale will lead other facilitators to bring their experiences to bear on this programme.
Venue: Ostra Hall & Hotel, off Jobi Fele Way
Opp. NNPC Gas Station, CBD Alausa, Ikeja Lagos