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Workshop on Customer Relationship Management in Small and Medium Enterprises (SME 611)

By: Administrative Staff College of Nigeria (ASCON)  

Lagos State, Nigeria

15 - 19 Aug, 2016  5 days

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NGN 60,000

At the end of the training workshop, participants should be able to:

  • Learn how to effectively pitch for and win new businesses
  • Imbibe the importance of first impression and how to create a lasting one
  • Build client confidence
  • Develop relationship management dynamics
  • Provide better customer service.

Workshop Contents

They include among others, the following:

  • Overview of customer relationship management
  • Relationship dynamics
  • Effective relationship techniques
  • Benefits of customer relationship management in SMEs
  • Customer service and support
  • Developing customer relationship skills
  • Gaining new confidence
  • Creating customers for life
  • Syndicate exercise.

Target Audience:

Middle and senior officers in both public and private organisations, business owners and managers.

Methodology:  Lecturette, Power Point Presentation, Discussion and Syndicate Exercises.


ASCON Complex, Topo, Badagry Aug 15 - 19 Aug, 2016
NGN 60,000.00(Per Participant (This Excludes Accommodation and Feeding))
(Convert Currency)


Related Courses
Postgraduate Diploma in Public Administration (PGDPA) (PASD 900) Postgraduate Diploma in Public Administration (PGDPA) (PASD 900)
On going

9 months, 30 days, 01 Oct - 30 Jun, 2018 

2017-10-01 12:10:00
Lagos State, Nigeria

Administrative Staff College of Nigeria (ASCON)

The broad objective of this Course is to broaden the intellectual scope of participants; develop analytical and problem-solving capabilities of participants to enable them anticipate and respond to ...