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Attaining Retail Outlet Sales Success

By: Tom Associates  

Lagos State, Nigeria

26 - 27 May, 2016  2 day

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NGN 94,500

Day One

  • Customer Contact and Relationship Management
  • What, when, and under what conditions customers buy
  • Motivations and priorities of key shopper influences
  • How should I sell?
  • How should I convince?
  • How should I appease?
  • Picking relevant and timely information from shoppers:
  • Customer problems to solve
  • Product problems to mitigate
  • Relational problems to mitigate
  • Pricing challenges to defend
  • Shop’s reputation to manage
  • Gaining prospects and customers trusts.
  • Merchandising
  • Careful handling of stocks
  • Outlet merchandising
  • Stock arrangement and sequencing

Day Two

  • Salespersons Competence
  • Self-motivation
  • Relationship management techniques
  • Product knowledge
  • Market knowledge
  • Conversational skills
  • Negotiation skills
  • Objections handling skills
  • Sales closing skills
  • Time disciplined.
  • Attitude to Work
  • Greeting and welcoming customers
  • Answering customer questions carefully
  • Being helpful and providing support to new customers
  • Understanding instructions
  • Aggressive sales drive
  • Attendance and punctuality
  • Paying attention to details
  • Hygiene - Cleaning of the shop.
  • Performing for Profit
  • Preventing wastages
  • Accurate posting and scanning of stocks to prevent financial losses
  • Account reconciliation
5/7 Alade Lawal Street, Opposite Divisional Police Station, Off Ikorodu Road, Anthony, Lagos. Registration: 8.30 - 9.00 a.m. Class Session: 9.00 - 4.00 p.m. May 26 - 27 May, 2016
NGN 94,500.00(VAT Inclusive)
(Convert Currency)

08033019120

Discount of 5% to 3-4 participants from same organization. Discount of 10% to 5 or more participants from same organization.
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