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Community and Charitable Organisation Management: Marketing, Sponsorship, Business Planning, Research, Meeting and Events Management in Incorporated (CIO) and Unincorporated Charitable Organisations

By: HRODC Postgraduate Training Institute

Malaysia

08 - 19 May, 2017  12 days

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GBP 10,000

The Legal Status and Requirements of Community and Charitable Organisation Management: Marketing, Sponsorship, Business Planning, Research, Meeting and Events Management in Incorporated (CIO) and Unincorporated Charitable Organisations Charitable Groups  

  • Gaining charitable status
  • The charity commission
  • Charitable Incorporated Organisation (CIO): A new legal Parameter

Defining Charitable Incorporated Organisations

  • The legal parameter
  • Decision to embrace CIO
  • Organisational benefits or impairments of CIO
  • Practice differentiation of CIOs and non-CIOs
  • The register of charities
  • The role of the named correspondent
  • Preparing and completing annual returns
  • Submitting annual return
  • Trustee update form
  • Completing form, according to level of income and expenditure
  • Accounts preparation and auditing.  

Part 2:

  • Subtle marketing for charitable organisations  
  • Defining ‘representation’
  • Understanding commonweal organisations
  • Interest groups as organisations
  • Pressure groups as organisations
  • The ‘SS’ and ‘Ps’ of charitable marketing
  • Defining the service
  • Refining the service
  • Placing the service
  • Promoting the service
  • Identifying social objectives
  • Promoting social objectives
  • Marketing social objectives
  • Image generation
  • Service branding
  • Marketing under-the-line
  • Marketing above-the-line
Kuala Lumpur, Malaysia May 08 - 19 May, 2017
GBP 10,000.00 + 500.00 (VAT)(N: B Contact us for the course brochure)
(Convert Currency)

+44 7736147507; +44 1902 763607; +44 2071935906; +

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