Nigerian Seminars and Trainings

Search all upcoming seminars, conferences, short management courses and training in Nigeria and around the World

business logo

Skills Improvement Course for Sales and Marketing Managers Workshop

By: Alpha Partners

Lagos State, Nigeria

23 - 26 Oct, 2018  4 days

Follow Event

  

NGN 120,000

At the end of this Skills Improvement for Sales and Marketing Managers Workshop, participants will learn to:

  • Develop a strong team by evaluating, training, and coaching them to drive results through the selling process
  • Plan and conduct market research to identify market trends
  • Conduct effective sales training meetings
  • Develop strategic sales plan to lead sales team to implement strategies
  • Deliver customer-focused sales presentations
  • Direct sales forecasting activities and set sales team performance goals

Content

Communicating an Effective Sales and Marketing Message

  • Overcoming common Communication Barriers
  • Listen while you Work
  • Questioning Skills to uncover Customer Expectations
  • Telephone Tips to improve Sales and Marketing Effectiveness
  • Understanding Body Language Gestures   
  • Identifying your Leadership and Communication Style

Creating a Customer-Focused Sales Team

  • Reasons Why Customers Don’t Buy
  • Delivering on the 7 Customer Expectations
  • Sales and Marketing Persuasion and Negotiation Strategies
  • Designing a Customer involved Presentation
  • How Customer Service can increase Sales
  • Dealing with Customer Objections in a Professional Manner

Managing a High-Performing Sales Team

  • Tips for Recruiting High-performing Salespeople
  • The Interviewing, Qualifying and Hiring Process
  • Managing Employee Turnover
  • How to Plan and Run Successful Sales Meetings
  • New Hire 90-day Training Plan
  • Team Building Techniques to Promote Teamwork and Mutual Support 

Powerful Strategies for Motivating Salespeople  

  • Leadership Traits of Successful Sales Managers
  • Abraham Maslow’s Hierarch of Needs 
  • Factors that Motivate and Demotivate Salespeople
  • Considerations for Designing a Sales Contest
  • Coaching and Mentoring Skills to Improve Productivity
  • Planning and Conducting Effective Sales Meetings

Leading the Way to Increased Sales Effectiveness  

  • Steps for Developing a “positive mental attitude”
  • Personal Development to Leadership and Public Speaking Skills
  • Know your Numbers: Setting SMART Objectives
  • Stress Management Tips to Maintain a Balanced Lifestyle
  • Time Management Principles to help you see more Customers
  • Action Planning for Continuous Improvement
Alpha Partners Professional Training Conference Centre. 200, Muritala Mohammed Way (3rd Floor) Opposite Adekunle BRT Bus-stop, Yaba, Lagos. Oct 23 - 26 Oct, 2018
NGN 120,000.00(per participant to cover workshop literature and materials, Executive Bag, Tea/Coffee, Lunch, photographs and Certificates.)
(Convert Currency)

Chris Onwuasigwe, FCA – 08033045484 08033045484

3-5 Participants – 5% Discount allowed 5 and above number of Participants – 10% Discount allowed
A distinguished team of facilitators who are eminently qualified professionals has been assembled to lead discussions in course of the workshop.
Related Courses
Budgeting for Better Operational Performance Course Budgeting for Better Operational Performance Course
On going

4 days, 19 - 22 Mar, 2019 

2019-03-19 12:03:00
Lagos State, Nigeria

Alpha Partners

An important method of financial control is the comparison of planned income and expenditure with the income received and the expenses incurred. This course looks at budgets, what they are, how they ...

Public Sector Financial Regulations Provision, Implementation And Challenges Workshop Public Sector Financial Regulations Provision, Implementation And Challenges Workshop

4 days, 08 - 11 Oct, 2019 

2019-10-08 12:10:00
Lagos State, Nigeria

Alpha Partners

At the end of this workshop, participants will provided with be much of the knowledge and many of the skills to help them to move into higher level in Public Sector roles in the following areas: ...

 Advanced Tendering Procedures and Bid Evaluation Course Advanced Tendering Procedures and Bid Evaluation Course

4 days, 26 - 29 Nov, 2019 

2019-11-26 12:11:00
Lagos State, Nigeria

Alpha Partners

By the end of this training course, participants will be able to: Determine the procurement strategy choices available for a given opportunity Plan and manage a competitive tender process from A to ...

Advanced Investigation Techniques and Procedures Course Advanced Investigation Techniques and Procedures Course

4 days, 21 - 24 May, 2019 

2019-05-21 12:05:00
Lagos State, Nigeria

Alpha Partners

Management and supervisory staff are increasingly being called upon to conduct malpractice investigations which the workplace. The purpose of the investigation may be to establish that a crime has ...