Gamification is a way of making ordinary activities more engaging based on lessons learned from games.
This course will teach participants the emerging trends, and frameworks of gamification, why it has a great potential to apply in many fields, including business, marketing, education, IT projects etc and how to use it effectively. The course allows participants to develop a set of practical skills in using game elements using industrial case studies.
The knowledge on using game-design elements and game principles to develop your idea into a working prototype applicable in any fields, including business, marketing, education, IT projects etc..
This Newways Gamification course is about designing a gamified product or service. Adding game elements to your content gives you a chance to widen your engagement and attract a wider audience.
The Newways Gamification Workshop explores the concept of gamification through real-life examples, and then gives participants the opportunity to work in a team to develop their own working prototype. Teams will develop their own projects from an idea through design to working prototype.
- Why are you “Gamifying” your product/ service?
- How does this benefit your user?
- Is there a skill to be learned? If not, gamification probably won’t help.
- Are you trying to make a game instead? Which is ok.
- What are the goals of the business?
- What actions do you want your users to take to support these goals?
- What if it goes wrong?
- What do you need to measure and know?
- What are the goals of the people using the product/service?
- What kind of experience are you looking to create?
Topics covered on this course will include
- What is gamification?
- Why gamification?
- Principles of gamification
- Gamification concepts
- The nature of gamification and gamification design process
- Examples of gamification
- Generating and selecting ideas for gamification.
- Design of feedback and progress
- Game mechanics
- Designing challenges
- Prototype development
- Prototype presentation and testing
- Common gamification techniques
- The Psychology of gamification
- Player types and motivations
- Why Games Work: The Rules of Motivation
- Why gamification fails
- Gamification examples
- Gamification and Why it’s Important to Work Force Management Professionals
- Endgame: In Conclusion
This course is suitable for all people who are interested in adding game elements in to nongame environment.