Complete Salesperson Course: The Seven Traits

This Complete Salesperson Course: The Seven Traits will discuss the following:

The Seven Traits

• Sales Competence
• Commercial Knowledge
• Business Development Capabilities
• Bidding and Tendering
• Application of Excel in Sales
• Use of Digital Media
• Presentation Skills.

Course Contents

Day One

Sales Competence

• Personal traits:
  • External focus
  • Internal focus
  • Flexibility
  • Self-control

The 80% salesperson's handicap

• Success aspirations
• Mastering cost-value balance
• Handling resistance:
  • if it's a doubt
  • if it's a misunderstanding
  • if it's real
• The A-B-C of sale closing
• Building customer relationships that endure
  • 3A = 3P
  • Open lines of communication
  • Mastering customer equity
• Focusing on metrics that matter
• The salesperson's Force-Field analysis.

Day Two

Business Development Process

• What is trending - spot development potentials
• Build a credible market position
• Track individual contributors for commercial accomplishments
• Bidding and Tendering
• Write business proposals
• Negotiate successfully.

Commercial Knowledge

• Cash sales and cash flow
• Business growth
• Pricing power
• Margin and profit
• Revenue Generation - Focus on what makes the business Money.

DAY Three

 Application of Excel in Sales

• Understanding Spreadsheet
• The Menus
  • A snapshot
  • Home Menu
  • Insert Menu
  • Page Layout Menu
  • Formulas Menu
  • Data Menu
  • Review Menu
  • View Menu
• How Excel Handles What You Type o Data in Excel
• How Are Charts Made
  • Column Chart
  • Line Chart
  • Pie Chart
  • Bar Chart
• Sorting and Filtering for Report Making
  • Sorting
  • Filtering
• Freezing Panes for Report Viewing.

Day Four

Use of Digital Media

• The Digital Marketing Platform
  • What really is digital marketing?
  • Digital marketing vs Traditional marketing
  • Recent trends in the global business and marketing world
  • The components of Digital Marketing
• Social Media Marketing
  • Social Media fundamentals
    • What really is social media?
    • How did the social media come about?
    • How does the social media work?
    • What are the current global trends for businesses?

Day Five

Business Pitch and Presentation

• Sales presentation
• Proposals presentation
• Reports presentation
• Technical lecture
• Motivational speaking.