Nigerian Seminars and Trainings

Search all upcoming seminars, conferences, short management courses and training in Nigeria and around the World

business logo

Communicating for Advocacy Training

By: Data-Afrique Consultancy

Kenya

06 - 10 May, 2019  5 days

Follow Event

  

USD 1,000

Communicating for advocacy is an important aspect of an organization’s work. Unfortunately, the concept has remained ‘abstract and complicated’ in the minds of many people working within the development sector. Many have expressed the need to have a clearer understanding of what advocacy is and how it might support the work of NGOs and CBOs.

This training is delivered to support participants’ understanding of advocacy, with a focus on the importance of communication, as well as providing practical assistance on how to actually undertake advocacy work. The training is about communicating for advocacy. Participants receive skills to influence people and institutions in power to create an environment which protects the rights, health and welfare of everyone, particularly the poor and most vulnerable.

Course Objectives

At the end of this course the participants will be able to:

  • To build a broader understanding of the concept of advocacy and the contribution it can make to an organization
  • Recognize the elements and importance of planning for advocacy and communication work
  • To enhance the participants’ capacity to effectively identify advocacy issues, document them and engage the suitable audience in their work
  • Explore the diversity of participatory activities, methodologies and approaches that combine in effective advocacy and communications efforts
  • Develop communication skills (in order to advocate) and understand the use and role of media and lobbying

Who Should Attend

This can be used with either one individual NGO/CBO or a group of NGOs/CBOs. For some sections, it may be more valuable for participants to work with colleagues from their own organization. This is because some sections address the relationship between specific advocacy work and the organization carrying out the work. The course can be tailored to suit particular not for profit sectors e.g. community groups, larger charities, NGOs, and faith based organizations.

Course Content

  • Communication theory
  • An introduction to communication models and theory, including interpersonal and organizational communication
  • Communication in organizations
  • A range of real-world writing/communication students may encounter to read or write or revise while working in organizations (this may include policies, plans, business cases, reports, presentations, lesson plans, web and social media, instruction, CVs/applications/ interviews, podcasts, videos, meetings, networking and collaboration)
  • An examination of communication enhancing tools and technologies and how they can be applied e.g. social networks, blogs, apps, cloud storage, open source software, devices
  • Analyzing communication effectiveness
  • Advocacy, marketing and promotion
  • An introduction to core advocacy and marketing principles, theories and practices
  • How advocacy, marketing and promotion is undertaken for products, services, programmes and events targeting diverse clients and communities. This may include writing for the web and social media, developing training guides and newsletters

General Notes

  • This course is delivered by our seasoned trainers who have vast experience as expert professionals in the respective fields of practice. The course is taught through a mix of practical activities, theory, group works and case studies.
  • Training manuals and additional reference materials are provided to the participants.
  • Upon successful completion of this course, participants will be issued with a certificate.
DATA-AFRIQUE TRAINING CENTRE, NAIROBI KENYA. May 06 - 10 May, 2019

Registration: 08:30:am - 08:30:am

Class Session: 08:00:am - 04:00:am

USD 1,000.00
(Convert Currency)

DUNCAN KARIUKI +254723360025

DATA-AFRIQUE CONSULTANCY
NST PPC Advert
Related Courses
Gender Mainstreaming in Agriculture and Rural Development Training Gender Mainstreaming in Agriculture and Rural Development Training

5 days, 20 - 24 May, 2019 

2019-05-20 12:05:00
Kenya

Data-Afrique Consultancy

Agriculture is central to the livelihoods of the rural poor and in the attainment of suitable development goals; gender equality further plays a crucial role in the achievement of these goals. ...

GIS and Mapping in Crime Analysis Training GIS and Mapping in Crime Analysis Training

5 days, 01 - 05 Jul, 2019 

2019-07-01 12:07:00
Kenya

Data-Afrique Consultancy

Crime analysis is a law enforcement function that involves systematic analysis for identifying and analyzing patterns and trends in crime and disorder. Information on ...

Training on Digital/Social Media Skills Training on Digital/Social Media Skills

5 days, 01 - 05 Jul, 2019 

2019-07-01 12:07:00
Kenya

Data-Afrique Consultancy

Digital technology has revolutionized the way in which people communicate and share information – at local, national and international levels. Organizations, including government, need to ...

GIS for Health Sector Programme Management Training GIS for Health Sector Programme Management Training

5 days, 02 - 06 Dec, 2019 

2019-12-02 12:12:00
Kenya

Data-Afrique Consultancy

This course offers an introduction to GIS and how it is used in public health and epidemiological research. It will introduce participants to the basics including working with and integrating spatial ...