Gamification is a way of making ordinary activities more engaging based on lessons learned from games.This course will teach participants the emerging trends, and frameworks of gamification, why it has a great potential to apply in many fields, including business, marketing, education, IT projects etc and how to use it effectively. The course allows participants to develop a set of practical skills in using game elements using industrial case studies.

The knowledge on using game-design elements and game principles to develop your idea into a working prototype applicable in any fields, including business, marketing, education, IT projects etc..

This Newways Gamification course is about designing a gamified product or service. Adding game elements to your content gives you a chance to widen your engagement and attract a wider audience.

The Newways Gamification Course explores the concept of gamification through real-life examples, and then gives participants the opportunity to work in a team to develop their own working prototype. Teams will develop their own projects from an idea through design to working prototype.

Course Objective

• Why are you “Gamifying” your product/ service?
• How does this benefit your user?
• Is there a skill to be learned? If not, gamification probably won’t help.
• Are you trying to make a game instead? Which is ok.
• What are the goals of the business?
• What actions do you want your users to take to support these goals?
• What if it goes wrong?
• What do you need to measure and know?
• What are the goals of the people using the product/service?
• What kind of experience are you looking to create?

Topics covered on this course will include

• What is gamification?
• Why gamification?
• Principles of gamification
• Gamification concepts
• The nature of gamification and gamification design process
• Examples of gamification
• Generating and selecting ideas for gamification.
• Design of feedback and progress
• Game mechanics
• Designing challenges
• Prototype development
• Prototype presentation and testing
• Common gamification techniques
• The Psychology of gamification
• Player types and motivations
• Why Games Work: The Rules of Motivation
• Why gamification fails
• Gamification examples
• Gamification and Why it’s Important to Work Force Management Professionals
• Endgame: In Conclusion

Participants

This course is suitable for all people who are interested in adding game elements in to nongame environment.

Course Booking

Please use the “book now” or “inquire” buttons on this page to either book your space or make further enquiries.