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Business Planning and Growth Strategies for World-Class Leaders

By: London Management Centre

United Kingdom

11 - 22 Apr, 2016  12 days

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GBP 3,600

Tomorrow's leading companies will succeed not by battling competitors but by creating new uncontested market space.

This  training course is designed to provide participants with the tools and techniques necessary to effectively formulate, implement and monitor a strategic growth plan. It will examine reasons for profitability and restrictions that occur in industries, as they compete within their established marketplaces for market share.

Who should attend?

This practical course is designed for senior managers, executives and directors who are actively involved in business planning. It is also aimed at those who are interested in exploring new marketing strategies and approaches.

The formal structured business planning process

  • Assessing advantages of the formal planning system
  • Engaging in an interactive strategy development workshop and presentation

Planning staff roles

  • Understanding the role and benefits of strategic programmers
  • Utilising strategy finders

Continuous business improvements

Scenario planning

  • Prioritising strategies permeating the enterprise

Strategic direction and guiding priorities

  • Organic growth
  • Considering diversification opportunities
  • Developing strategies for integration and specialisation

The perils of growth

  • Determining future profitability

The rising imperative of creating new market space

  • Expanding existing industry boundaries
  • Assessing profit opportunities of new markets

Practical frameworks for capturing new markets

New industries of recent times

  • Analysing business launches of leading companies
  • Leading edge companies with declining performance
  • Value innovation as a cornerstone of business

Formulating and executing new market strategies

  • Maximising opportunities in a new market

Reaching beyond existing demand

  • Getting the strategic sequence right
  • Uncovering the blocks to buyer utility
  • Being innovative in pricing models
London Management Centre, 92 Seymour Pl, Marylebone, London W1H 2NJ Apr 11 - 22 Apr, 2016
GBP 3,600.00
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