Corporate Social Responsibility Basics: Introduction to Corporate Social Responsibility Course

This course focuses on the concept of corporate social responsibility. It assesses whether corporations ought to put more thought on the influence of the corporations activities to the society other than only focusing on the interests of their stakeholders.

Course Objectives

By the end of this course the participants will be able to:

• Assess the challenges faced by corporate leaders in designing and developing programs that support CSR.
• Examine the relationship between corporate activities and CSR and the influence on the standards of the foundation such as the vision and mission.
• Analyze the effect of the implementation of CSR on the culture of corporations with respect to social problems.
• Compare and differentiate the views and tradeoffs existing in relation to CSR.
• Investigate level of CSR commitment of different corporations and elaborate how it operates in gaining competitive advantage.
• Evaluate the complex nature of corporate social responsibility (CSR).

Who Should Attend?

• This course will be helpful to professionals within private corporations, Non-Governmental Organisations (NGOs), Government, and international corporations willing to learn and implement the concept of CSR.
• Course Outline
• Meaning and Importance of Corporate Social Responsibility
• CSR History
• CSR and social authenticity
• Expectations of CSR in developed and developing communities
• Economic and moral CSR arguments
• The Role of Stakeholders in CSR
• CSR and Globalization
• Advocacy by stakeholders
• CSR as a corporate response to public demands
• Achievement and failure of CSR programs
• The revolution of communication and its influence on CSR
• The five growth states of corporations in CSR
• The role of corporations in society
• Strategic Importance of CSR Implementation
• CSR as a source of competitive advantage
• Global factors fueling CSR
• Effect of information and communications technology and globalization
• CSR implementation
• CSR threshold in business
• The CSR model
• Economical, Organisational, and Societal CSR Issues Case Studies
• Organisational issues (mandatory versus voluntary, actions versus intentions, stakeholder activism, and corporate commitment)
• Economic issues (sustainability, diversity, branding, salaries, trade)
• Social issues (corruption, outsourcing, patents, human rights)