Nigerian Seminars and Trainings

Search all upcoming seminars, conferences, short management courses and training in Nigeria and around the World

business logo

Planning and Adopting Guerilla Marketing Techniques Course

By: Newways Consulting

Lagos State, Nigeria

03 - 05 Nov, 2020  3 days

Follow Event

  

NGN 135,000

Venue: Lagos

Other Dates

Venue Date Fee  
Lagos , Lagos State, Nigeria 01 - 03 Jun, 2021 NGN135000
Lagos , Lagos State, Nigeria 19 - 21 Jan, 2021 NGN135000
Abuja , State, Nigeria 07 - 09 Sep, 2021 NGN135000

Guerrilla marketing is a new kind of advertisement policy concept designed for the businesses to persuade their products as well as services in an unconventional way with small budget to spend. This involves lofty energy as well as thoughts focusing on the grasping the attention of the public in more personal as well as memorable level. A number of large companies utilize alternative advertisement techniques, known as guerrilla marketing. Companies with larger budget as well already visible brands also adopt guerilla marketing techniques.

Course Outline

  • Winning with Guerilla Marketing
  • Traditional Marketing
  • Non-traditional advertising methods
  • Stealth Marketing
  • Ambient marketing
  • Ambush marketing
  • Viral as well as buzz marketing
  • Uncomfortable with Marketing?
  • 3 P’s in Marketing for Services
  • Measuring Advertising
  • Direct RESPONSE Marketing

Case Study: Can Advertising  kill your Business

  • How To Get Someone Else To Pay For Your Advertising
  • Integrated Marketing Communications
  • Contemporary IMC Approach

Who is the target audience?

Primary: Marketing, Advertising and Communication professionals and agencies (all levels), Secondary: Those interested in creative development

Lagos Nov 03 - 05 Nov, 2020
Lagos , Lagos State, Nigeria 01 - 03 Jun, 2021
Lagos , Lagos State, Nigeria 19 - 21 Jan, 2021
Abuja , State, Nigeria 07 - 09 Sep, 2021
NGN 135,000.00(The program fees covers tuition, Course Materials, Tea/Coffee and Break, Lunch, Bag, Certificate of participation and administration)
(Convert Currency)

Dr Chris Egbu +2348023194131

Organisation sponsoring more than two staff will get 10% discount. In addition payment before two weeks to the event date attracts 5% discount
Related Courses
Front Desk Professionals Training Front Desk Professionals Training

3 days, 03 - 05 Nov, 2020 

2020-11-03 12:11:00
Lagos State, Nigeria

Newways Consulting

Several phone lines are ringing, lights on the phone are blinking, co-workers are asking questions, and here comes a customer or client. How does the person manning the front desk of an office or ...

Work Ethics and Effective Clerical Operations Work Ethics and Effective Clerical Operations

3 days, 03 - 05 Nov, 2020 

2020-11-03 12:11:00
Lagos State, Nigeria

Newways Consulting

A strong work ethic is vital to a company achieving its goals. Every employee, from the CEO to entry-level workers, must have a good work ethic to keep the company functioning at its peak. A work ...

Effective Customer Service and Employee Effectiveness Course Effective Customer Service and Employee Effectiveness Course

, 06 - 06 Oct, 2020 

2020-10-06 12:10:00
Abuja FCT, Nigeria

Newways Consulting

Effective customer service training is critical to your organization’s success. Without your customers, you wouldn’t be in business. In this course we cover all the most important ...

Current Trends in Contract and Procurement Management Course Current Trends in Contract and Procurement Management Course

3 days, 13 - 15 Oct, 2020 

2020-10-13 12:10:00
Lagos State, Nigeria

Newways Consulting

This Current Trends in Contract and Procurement Management Course aims to equip officers as well as professionals who wish to acquire recent knowledge, skills, and competencies to be able to fulfil ...