Our Speech Writing Training program is designed to equip both new and seasoned speechwriters with the essential skills to craft compelling and impactful speeches. This program guides you through practical methods to plan and tailor speeches that capture attention and resonate with diverse audiences. You will learn how to research and organize content effectively, apply leadership language, and integrate emotion, logic, and credibility to influence and inspire. The training also covers vocal and nonverbal delivery techniques, enabling you to confidently engage listeners across modern communication platforms.

The course is available both in-person and online to suit your schedule and learning preferences. Upon successful completion, participants will receive a certification that validates their expertise in professional speech writing.

Objectives

At the end of this training workshop, delegates should be able to:

• Plan a speech using methodical techniques to lay sound foundations
• Tailor a speech to the speaker’s style that win and create attention
• Research, write, support, and structure information and audience effectively
• Outline content for a speech for optimal narrative flow and development of concepts
• Using the language of leadership to connect with audience
• Building credibility, emotion and logic into your speeches and presentations
• Deliver a speech using vocal, nonverbal, and visual techniques
• Analysis of what great speakers do and what they don’t.

Target Audience 

This course is ideal for communications professionals who are involved in creating speeches, presentations, and other spoken content, including:

• Speechwriters
• Public relations officers
• Personal assistants
• Secretaries
• Administrators
• Public and motivational speakers

Training Period

• Classroom: 5 Days
• Online: 7 Days

MODULES

Module 1: Fundamentals of Writing a Speech

• What is a speech?
• When do we make speeches?
• What are the different types of Speeches?

Module 2: Basic Elements of a Speech

• The purpose
• Timeframe
• Topic appropriateness
• Knowledge of the speaker on the speech topic
• Creativeness in a speech

Module 3: Planning and Preparing a Speech

• Tailoring speeches for specific audiences and occasions
• Defining the aim of the speech
• Researching the audience
• Cultural diversity
• Workshop: plan a speech outline for a senior manager at your organization

Module 4: Target Audience in a Speech Writing

• Different types of audience
• The tone of a speech
• The posture of the speaker

Module 5: Objective of a Speech

• Public relations
• Improve business relationships
• Improve teamwork
• Increase sales

Module 6: Component of a Good Speech

• Memorable
• Appropriate structure

Module 7: Writing an Outstanding speech

• Ways of personalizing in a speech
• Using transitions
• Repeating keywords
• Use of theatrics

Module 8: Long and Short Speech

• Agenda of the speech
• Target audience
• Content
• Time factors

Module 9: Organizing and Structuring a Speech

• Putting up the first draft
• Messaging in speechwriting for strategic communications
• Maintaining attention and interest through variety
• Using transition, signposting and framework devices to orient listeners
• Principles of spoken language
• Workshop: deconstruct a classic speech and extract best practice

Module 10: Useful Devices in Speech Writing

• Audio-visual aids
• Psychological appeals
• Speech conclusions
• Action planning

Case Studies and Practical Exercises

• Analyzing successful speeches from history and contemporary contexts
• Engaging in hands-on exercises to apply speechwriting principles

Delivery Method

This program is taught through a mix of practical activities, theory, group work and case studies. Training manuals and additional reference materials are provided to the participants.

CERTIFICATION

Upon successful completion of the training, participants will be awarded a certificate of course completion

Course Booking

Please use the “book now” or “inquire” buttons on this page to either book your space or make further enquiries.