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Business Development Competencies: Succeeding in Management of Retail Sales

By: LCL Coaches Consultants  

Lagos State, Nigeria

11 - 13 May, 2021  3 days

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NGN 115,000

Venue: online and onsite in Lagos

This is special request training for upward-looking organizations who wish to tap into the knowledge of the world’s leading merchandisers, high-end practices, and winning approaches. This program is recommended for Merchandisers, Branch Managers, Store Owners, and Entrepreneurs.   

Content

Day One

Business Development Orientation  

  • Environmental Knowledge, Analysis and Interpretation 
  • Analyzing a business problem
  • Ergonomics
  • Expectancy
  • Stocking and Records
  • Capturing Request/Taking Orders
  • Storage and Handling
  • Monitoring
  • Showcasing
  • Stock arrangement and sequencing.
  • Monitoring
  • Showcasing
  • Stock arrangement and sequencing.
  • Monitoring
  • Promoters and key salesmen
  • Monitoring the financial health of distributors
  • Updating wholesalers and retailers list

Day Two

Market Knowledge

  • Competitor launches
  • Price changes
  • Promotional activities
  • New marketing initiatives

 Visibility

  • Communicating promotions/Advert
  • Coordinating and synchronizing business schemes
  • Field sales operations.

 Accountability

  • Self Audit
  • Generation and analysis of sales reports.

Day Three

Agility and Intelligence

  • Knowledge and Competence
  • Drive and Self motivation
  • Going Far and Beyond
  • Product knowledge
  • Market knowledge
  • Conversational skills
  • Negotiation skills
  • Objections handling skills
  • Sales closing skills
  • Time disciplined.
  • Relationship management
  • Retaining Customers
online and onsite in Lagos May 11 - 13 May, 2021
NGN 115,000.00
(Convert Currency)

Olusina Lajorin 09026713101, 08033241313

Olusina Lajorin

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